Description : "It’s important to approach youth with empathy"
"This optimism is reflected in this generation’s approach to everyday situations."
"And consider how your brand’s mission and products may align with encouraging this incredible optimism."
Description : "Toutefois, l’accès d’une Page ou d’un profil à tous ces produits peut être restreint, soit provisoirement, soit définitivement, en cas d’infraction de certaines règles. Ces règles sont notamment les suivantes :
Nos Standards de la communauté : ces règles concernent les contenus à risque, comme les contenus à caractère violent, les contenus relevant de l’incitation à la haine ou les contenus montrant des scènes de nudité adulte. "
Description : "Cela inclut l’envoi d’informations depuis des sites web, des applications ou tout autre service hébergeant ou promouvant des contenus :
haineux ou violents ;
pornographiques ou à caractère sexuel explicite ;
liés à une activité criminelle ou illégale."
"susceptible d’avoir subi une atteinte à son intégrité psychique ou physique ou d’avoir été sujette à des préjudices émotionnels ou financiers"
Description : "Une personne peut choisir parmi plusieurs émoticônes (J’aime, J’adore, Haha, Wouah, Triste, Grrr) pour indiquer ses émotions par rapport au contenu d’une publication ou d’une publicité."
Description : "Il s’agit de nos règles fondamentales pour lutter contre tout contenu à risque impliquant des actes de violence explicite, de la nudité ou des discours haineux."
Description : "Lorsque vous partagez une photo ou une vidéo dans votre story sur Facebook, vous pouvez utiliser des stickers pour y ajouter des fonctionnalités de création, telles que de la musique, des sondages, des lieux, des émotions, des GIF et d’autres informations."
Description : The present disclosure relates to systems, methods, and devices for augmenting text messages. In particular, the message system augments text messages with emotion information of a user based on characteristics of a keyboard input from the user. For example, one or more implementations involve predicting an emotion of the user based on the characteristics of the keyboard input for a message. One or more embodiments of the message system select a formatting for the text of the message based on the predicted emotion and format the message within a messaging application in accordance with the selected formatting.
Description : "Inside Meta Ads Manager, the team set up a “Ramadan Mubarak” filter which expressed different emotions such as “Inspired”, “Proud”, “Seen” and “Confident”."
Research area : Human-Computer Interaction & User Experience
Description : In one embodiment, a method includes a client device receiving a selection of an emotion capture button. The emotion capture button is associated with an emotion. In response to the receiving the selection of the emotion capture button, the client device captures a video clip designated with a categorization specifying the emotion associated with the selected emotion capture button.
Research area : Human-Computer Interaction & User Experience
Description : In one embodiment, a social networking system, in response to receiving an action request from a user, expands the portion of a social networking web site with which the user interacted to initiate the action request, and populates the expanded portion with object suggestions of the same type as the target object of the action request. In particular embodiments, the object suggestions are based at least in part on the characteristics of the target object of the action request. Such embodiments capitalize on the transitory mood of the user and facilitate and promote the chaining of subsequent action requests.
Description : "Cultiver la nostalgie pour stimuler les ventes"
"L’institut de beauté DIVA souhaitait toucher les femmes vietnamiennes grâce à une campagne efficace axée sur la beauté et la jeunesse, tout en suscitant un sentiment de nostalgie grâce à ses publicités."
"L’institut de beauté DIVA souhaitait élaborer une campagne suscitant un sentiment de nostalgie auprès de son audience au Vietnam, tout en faisant connaître ses services, parmi lesquels figurent plus de 100 solutions de beauté de grande qualité et économiques."
"Dans la campagne intitulée « Beautiful Youth » (Une jeunesse magnifique), l’institut de beauté DIVA a recréé des décors, effets sonores et costumes anciens dans ses publicités afin que sa clientèle puisse réellement ressentir son message nostalgique grâce à ses différents sens."
Description : "In Ecommerce? Consider connecting through close-ups and emotion in your vertical video ads"
"Ecommerce vertical video ads with audio, ads that featured a close-up of a person along with an audio expression of emotion (like laughter, applause, cheering, or groans), had 8% more conversions per dollar, compared to ads that had one or neither of these elements."
Description : "La marque d’hygiène buccale souhaitait raconter une histoire pleine d’émotions grâce à des vidéos plus longues plutôt que de se concentrer sur les produits."
Description : "Qu’il s’agisse d’un sondage interactif, d’une expérience en réalité augmentée ou d’une expérience VR entièrement immersive, faites-vous plaisir et prenez des risques pour provoquer des émotions chez votre audience."
Description : "08 L’amour sous toutes ses (nouvelles) formes
L’amour l’emporte toujours : #Love est le hashtag le plus utilisé Instagram. Mais l’amour, ce n’est pas la même chose pour tout le monde. D’une part, 33 % des personnes interrogées dans le monde ont déclaré que les mesures de confinement imposées par la pandémie avaient eu un impact positif sur leurs relations amoureuses1, avec une tendance à la cérémonie de renouvellement des vœux de mariage"
Description : "Découvrez comment les équipes de marketing de performance peuvent parler le langage de l’amour et développer du contenu publicitaire qui suscite l’émotion et incite à l’action."
"Aujourd’hui, c’est essentiellement la créativité émotionnelle qui transforme un simple coup d’œil en une découverte significative."
" L’objectif ici est de le dire avec le cœur, de développer un langage d’amour entre la clientèle et le produit."
"1. Identifiez l’émotion
Commencez par identifier la principale émotion que le produit peut évoquer. Pour vous aider, envisagez 8 émotions fondamentales : l’extase, l’admiration, la terreur, la stupéfaction, le chagrin, le dégoût, la rage et la vigilance."
"trouver le territoire émotionnel que le produit peut s’approprier de manière authentique."
"2. Dites le avec le coeur"
"communiquez sur la manière dont le produit peut améliorer la vie d’une personne. Voyez cette étape comme un exercice à trous où le produit, l’émotion et le bénéfice émotionnel sont clairement exposés.
(Produit) suscite (émotion), car (bénéfice émotionnel)."
"3. Visualisez le sentiment"
"créer un langage visuel qui exprime le bénéfice émotionnel de façon aussi authentique que l’émotion en elle-même"
Description : "Découvrez comment les équipes de marketing de performance peuvent parler le langage de l’amour et développer du contenu publicitaire qui suscite l’émotion et incite à l’action."
"Aujourd’hui, c’est essentiellement la créativité émotionnelle qui transforme un simple coup d’œil en une découverte significative."
" L’objectif ici est de le dire avec le cœur, de développer un langage d’amour entre la clientèle et le produit."
"1. Identifiez l’émotion
Commencez par identifier la principale émotion que le produit peut évoquer. Pour vous aider, envisagez 8 émotions fondamentales : l’extase, l’admiration, la terreur, la stupéfaction, le chagrin, le dégoût, la rage et la vigilance."
"trouver le territoire émotionnel que le produit peut s’approprier de manière authentique."
"2. Dites le avec le coeur"
"communiquez sur la manière dont le produit peut améliorer la vie d’une personne. Voyez cette étape comme un exercice à trous où le produit, l’émotion et le bénéfice émotionnel sont clairement exposés.
(Produit) suscite (émotion), car (bénéfice émotionnel)."
"3. Visualisez le sentiment"
"créer un langage visuel qui exprime le bénéfice émotionnel de façon aussi authentique que l’émotion en elle-même"
Description : A social networking system identifies communications about an object associated with a brand owner. For each communication, the social networking system identifies users who were generated the communication, users who were exposed to the communication, and users who were not exposed to the communication. The social networking system determines a sentiment associated with a communication and may send a report based on the sentiment of the communications towards the brand owner. A request from a brand owner to present one or more response communications to users based on the users' relationship to a communication from a user about the object and the sentiment determined from the communication may be received by the social networking system. Based on the request, the social networking system presents a response communication to one or more users.
Description : " Les propriétaires de véhicules électriques, et les personnes ayant déclaré qu’elles envisageaient probablement d’en acheter un dans les deux prochaines années, ont tendance à faire des achats sous le coup de l’émotion ou pour afficher leur statut social. "
"Les achats sont guidés par l’émotion et confirmés par la raison : au lieu d’être un facteur principal, la durabilité est un élément puissant servant de justification aux acheteur·euses après leur achat."
Description : "Certains éditeurs partagent du contenu contenant les propos haineux d’une autre personne à des fins de sensibilisation ou d’éducation à ce sujet."
Description : In one embodiment, a method includes identifying an emotion associated with an identified first object in one or more input images, selecting, based on the emotion, a mask from a set of masks, where the mask specifies one or more mask effects, and for each of the input images, applying the mask to the input image. Applying the mask includes generating graphical features based on the identified first object or a second object in the input images according to instructions specified by the mask effects, and incorporating the graphical features into an output image. The emotion may be identified based on graphical features of the identified first object. The graphical features of the identified object may include facial features. The selected mask may be selected from a lookup table that maps the identified emotion to the selected mask.
Description : "According to eMarketer, 72% of LGBTQ+ consumers say they’re more loyal to brands that are loyal to them, such as businesses that donate to and advocate for relevant causes, support LGBTQ+ employees, sponsor events, showcase the community in ads and celebrate Pride"
"BEING PROUD OUT LOUD"
Description : "There has been a major shift toward empathy in recent years that goes beyond simply understanding and sharing the feelings of others. It’s a habit that businesses need to build. It’s all about connecting to that deeper sense of how people want to be validated in the workplace."
"Studies show, that for Gen Z, empathy is more important than compensation"
"A key part of empathy is the ability to listen and promote channels for feedback. At its core, empathy is about hearing other people’s experiences. There needs to be a greater willingness from businesses to be open and listen."
"More and more businesses are moving towards the empathy model. There has been a greater shift toward compassion, authenticity, understanding, vulnerability and candor. Compassion and empathy aren’t just shaping the future of product development and user experience, they’re shaping the future of the workplace, and our role within it."
Description : "There has been a major shift toward empathy in recent years that goes beyond simply understanding and sharing the feelings of others. It’s a habit that businesses need to build. It’s all about connecting to that deeper sense of how people want to be validated in the workplace."
"Studies show, that for Gen Z, empathy is more important than compensation"
"A key part of empathy is the ability to listen and promote channels for feedback. At its core, empathy is about hearing other people’s experiences. There needs to be a greater willingness from businesses to be open and listen."
"More and more businesses are moving towards the empathy model. There has been a greater shift toward compassion, authenticity, understanding, vulnerability and candor. Compassion and empathy aren’t just shaping the future of product development and user experience, they’re shaping the future of the workplace, and our role within it."
Description : "Pride Month is a chance for businesses and marketers to pause and consider how we can become better allies of the LGBTQ+ community. But the work is too important to end in June. Our opportunities to reflect, learn and grow never stop."
Description : "On both Facebook and Instagram, people talked the most about emotional topics like Pride and Affection3, Transitions4 and Planning5 . There were also specific topics that rose to the top on each platform, like the kids being out of the house6 on Facebook and Apparel and Accessories on Instagram"
"Back-to-School conversations happen on mobile … (...) … and they are often emotional"
"Mark the emotions of the season"
Description : "une anecdote sincère et personnelle peut vous permettre de créer un lien émotionnel avec votre audience et de générer de l’empathie à l’égard de votre organisation, de votre entreprise ou de votre marque"
Research area : Human-Computer Interaction & User Experience
Description : In one embodiment, a method includes a computing system receiving a request to create a live streaming channel associated with a television program. The system may determine a plurality of breaks of the television program and their respective start times. The system may identify target users of a social-media network based on their respective user profiles, social-graph data, or activity patterns on the social-media network. The system may create the live streaming channel based on the request. Upon determining that a current time is within a predetermined time window prior to a first start time of a first break of the plurality of breaks, the system may send notifications to the target users, wherein each of notifications includes a link to the live streaming channel through which live content related to the television program may be streamed.
Description : "Par exemple, l’analyse des contenus publicitaires a révélé les problèmes suivants liés au genre :
- Les femmes ont 14,1 fois plus de chances que les hommes d’être représentées dans des vêtements légers et sont 6,9 fois plus susceptibles d’être traitées visuellement ou verbalement comme des objets.
- Par rapport aux femmes, les hommes ont 2,4 plus de chances d’être représentés comme étant en colère et 1,4 fois moins comme étant joyeux."
"Une majorité (54 %) des consommateurs et consommatrices interrogé·es ont déclaré ne pas se sentir pleinement représenté·es culturellement dans les publicités en ligne et la plupart (71 %) attendent des marques qu’elles promeuvent la diversité et l’inclusion dans leurs publicités en ligne."
Description : "Take Pride permettait non seulement de fournir un espace afin de célébrer la communauté et la culture queer, mais également de promouvoir des produits dérivés sur le thème de la Pride et de créer des opportunités pour la marque de tisser des liens plus étroits avec sa clientèle."
Description : "Cette tendance émergente s’explique en partie par le désir des internautes d’exprimer leur véritable identité dans les espaces numériques."
Description : "This Pride season we’re celebrating the ways the LGBTQ+ community pushes culture, identity and community forward by uniting under the theme: Make it with Pride. Make it with Pride is a call to action for businesses everywhere to celebrate and be inspired by the LGBTQ+ community."
Description : Exemplary embodiments relate to the application of media effects, such as visual overlays, sound effects, etc. to a video conversation. A media effect may be applied as a reaction to an occurrence in the conversation, such as in response to an emotional reaction detected by emotion analysis of information associated with the video. Effect application may be controlled through gestures, such as applying different effects with different gestures, or cancelling automatic effect application using a gesture. Effects may also be applied in group settings, and may affect multiple users. A real-time data channel may synchronize effect application across multiple participants. When broadcasting a video stream that includes effects, the three channels may be sent to an intermediate server, which stitches the three channels together into a single video stream; the single video stream may then be sent to a broadcast server for distribution to the broadcast recipients.
Research area : Human-Computer Interaction & User Experience
Description : A client device displays a content item and a first facial expression superimposed on the content item. Concurrently with and separately from displaying the first facial expression, a range of emotion indicators is displayed, each emotion indicator of the range of emotion indicators corresponding to a respective opinion of a range of opinions. A first user input is detected at a display location corresponding to a respective emotion indicator of the range of emotion indicators. In response to detecting the first user input, the first facial expression is updated to match the respective emotion indicator.
Research area : Human-Computer Interaction & User Experience
Description : Users of a social networking system perform actions on various objects maintained by the social networking system. Some of these actions may indicate that the user has a negative sentiment for an object. To make use of this negative sentiment when providing content to the user, when the social networking system determines a user performs an action on an object, the social networking system identifies topics associated with the object and associates the negative sentiment with one or more of the topics. This association between one or more topics and negative sentiment may be used to decrease the likelihood that the social networking system presents content associated with a topic that is associated with a negative sentiment of the user.
Description : "La communication reste le moteur de toute stratégie numérique. Chaque point de contact est une opportunité d’approfondir les relations et de démontrer la valeur que vous apportez à votre clientèle. L’empathie est un sentiment essentiel lorsqu’il s’agit d’attirer une nouvelle clientèle et de la fidéliser. Une communication efficace permet également de préserver la relation clientèle lorsque les transactions rencontrent des difficultés."
Description : "La communication reste le moteur de toute stratégie numérique. Chaque point de contact est une opportunité d’approfondir les relations et de démontrer la valeur que vous apportez à votre clientèle. L’empathie est un sentiment essentiel lorsqu’il s’agit d’attirer une nouvelle clientèle et de la fidéliser. Une communication efficace permet également de préserver la relation clientèle lorsque les transactions rencontrent des difficultés."
"La période des fêtes représente une opportunité unique d’attirer une nouvelle clientèle et de raviver l’intérêt de l’audience existante sur les espaces digitaux. "
Description : "Le chiffre d’affaires, les indicateurs de suivi de site, l’analyse de sentiment et les interactions sur les réseaux sociaux ne sont que quelques exemples des indicateurs qui peuvent alimenter le ROI. "
Description : "The Pepsi Max Australia team wanted to create a memorable and engaging Christmas campaign to bring fun and joy to people’s lives while also encouraging them to try Pepsi Max, drive sales and help the beverage brand win the key year-end holiday period."
"The campaign creative challenged traditional holiday clichés to provide a tongue-in-cheek version of Christmas sentiments that included taglines ”Joy to the world, the year is done” and “Deck the halls with something bolder” and that showed Santa choosing to drink Pepsi Max."
Description : A social networking system identifies communications about an object associated with a brand owner. For each communication, the social networking system identifies users who were generated the communication, users who were exposed to the communication, and users who were not exposed to the communication. The social networking system measures the impact of the communications on the behavior and/or sentiment of the users towards the brand owner. For example, the social networking system presents users with surveys after presentation of a communication about an object associated with a brand owner and determines the impact of the communication from the responses to the survey. The impact of the communications may then be reported to the brand owner.
Description : In one embodiment, a method includes accessing a number of content objects associated with a user; and analyzing text, audio, or visual content of each of the content objects as well as any interactions by the user with each of the content objects. The analyzing includes identifying subject matter and user sentiment related to the respective content object. The method also includes inferring, based on the identified subject matter or user sentiment, one or more interests of the user; and modifying, for display on a client device, an online page of the user to incorporate content related to one or more of the inferred interests of the user.
Description : "Si vous disposez d’un compte business sur Facebook ou Instagram, vous bénéficiez d’outils vous permettant de protéger votre entreprise contre les abus, le harcèlement, le spam, les commentaires inappropriés et les propos offensants."
"Nous publions nos règles relatives aux discours haineux"
Description : "Nos relations interpersonnelles reposent sur l’échange d’informations ; à plus grande échelle, le partage d’objectifs et de valeurs nous donne le sentiment de faire partie de quelque chose qui nous dépasse."
"Ce sentiment d’appartenance collective de l’ensemble des employé·es est un objectif que chaque entreprise peut atteindre"
Description : A reactive profile picture brings a profile image to life by displaying short video segments of the target user expressing a relevant emotion in reaction to an action by a viewing user that relates to content associated with the target user in an online system such as a social media web site. The viewing user therefore experiences a real-time reaction in a manner similar to a face-to-face interaction. The reactive profile picture can be automatically generated from either a video input of the target user or from a single input image of the target user.
Description : A content item is sent for display on client devices of users of an online system. Information indicating that a first user is currently viewing the content item is received from a client device. A second user connected to the first user is identified. The second user is performing a user interaction with the content item while the first user is currently viewing the content item. An emotion associated with the user interaction is determined. A widget identifying the second user and the emotion is sent for display to the client device. The widget is configured to move across the content item displayed on the client device while the first user is currently viewing the content item. Responsive to receiving from the client device a user interaction with the widget, information is sent for display indicating the second user in a field for receiving comments by the first user.
Research area : Human-Computer Interaction & User Experience
Description : A social networking system infers a sentiment polarity of a user toward content of a page. The sentiment polarity of the user is inferred based on received information about an interaction between the user and the page (e.g., like, report, etc.), and may be based on analysis of a topic extracted from text on the page. The system infers a positive or negative sentiment polarity of the user toward the content of the page, and that sentiment polarity then may be associated with any second or subsequent interaction from the user related to the page content. The system may identify a set of trusted users with strong sentiment polarities toward the content of a page or topic, and may use the trusted user data as training data for a machine learning model, which can be used to more accurately infer sentiment polarity of users as new data is received.
Description : In one embodiment, a method includes accessing a plurality of communications, each communication being associated with a particular content item and including a text of the communication; calculating, for each of the communications, sentiment-scores corresponding to sentiments, wherein each sentiment-score is based on a degree to which n-grams of the text of the communication match sentiment-words associated with the sentiments; determining, for each of the communications, an overall sentiment for the communication based on the calculated sentiment-scores for the communication; calculating sentiment levels for the particular content item corresponding sentiments, each sentiment level being based on a total number of communications determined to have the overall sentiment of the sentiment level; and generating a sentiments-module including sentiment-representations corresponding to overall sentiments having sentiment levels greater than a threshold sentiment level.
Description : "Signaler des contenus inappropriés ou insultants sur Facebook (par ex. : nudité, discours haineux, menaces)
Nous sommes désolés d’apprendre que vous ayez vécu une mauvaise expérience sur Facebook et nous souhaitons vous aider."
Description : "Comment sensibiliser les utilisateurs d’Instagram à vos publications ? En essayant de les toucher au plus profond d’eux-mêmes, comme le montre notre étude sur les attentes et perceptions des utilisateurs*"
Description : "31% des utilisateurs affirment qu’« Instagram est un lieu joyeux »"
"58% des personnes affirment que la plateforme a le pouvoir de les faire rire, rêver ou penser."
Description : Systems, methods, and non-transitory computer-readable media can determine one or more chunks for a content item to be captioned. Each chunk can include one or more terms that describe at least a portion of the subject matter captured in the content item. One or more sentiments are determined based on the subject matter captured in the content item. One or more emotions are determined for the content item. At least one emoted caption is generated for the content item based at least in part on the one or more chunks, sentiments, and emotions. The emoted caption can include at least one term that conveys an emotion represented by the subject matter captured in the content item.
Description : Systems, methods, and non-transitory computer readable media can obtain a conversation of a user in a chat application associated with a system, where the conversation includes one or more utterances by the user. An analysis of the one or more utterances by the user can be performed. A sentiment associated with the conversation can be determined based on a machine learning model, wherein the machine learning model is trained based on a plurality of features including demographic information associated with users.
Description : Systems, methods, and non-transitory computer-readable media can acquire a set of media content items. A mood indication can be acquired. A soundtrack can be identified based on the mood indication. A video content item can be dynamically generated in real-time based on the set of media content items and the mood indication. The video content item can include the soundtrack.
Research area : Human-Computer Interaction & User Experience
Description : Systems, methods, and non-transitory computer readable media are configured to determine a likelihood of a rejection of a notification proposed for delivery to a recipient. A delivery determination for the notification can be performed. Subsequently, the notification can be delivered to the recipient based on the delivery determination.
Description : Techniques for emotion detection and content delivery are described. In one embodiment, for example, an emotion detection component may identify at least one type of emotion associated with at least one detected emotion characteristic. A storage component may store the identified emotion type. An application programming interface (API) component may receive a request from one or more applications for emotion type and, in response to the request, return the identified emotion type. The one or more applications may identify content for display based upon the identified emotion type. The identification of content for display by the one or more applications based upon the identified emotion type may include searching among a plurality of content items, each content item being associated with one or more emotion type. Other embodiments are described and claimed.
Description : "This year, we introduced new Facebook Awards categories to celebrate the emotional connections evoked by great work. The categories sorted creative submissions by their audience's emotional responses—laugh, cry, wow, love and act."
"Love was the most popular submission category. An impressive 49% of all entries were tagged with the Love emotion."
"Meet the masters of emotion"
"These brands made us fall in love"