Sensitivity Settings

Nom page

Sensitivity Settings

URL

https://business.x.com/en/help/campaign-setup/campaign-targeting/sensitivity-settings

Date de publication

Null

Date de consultation

2024-10-30

Mots-clés

Sensibilité
Haine

Verbatims affectifs

"Layering atop keyword and author exclusions, Sensitivity Settings is a low-lift tool that enables advertisers to find the right balance between reach and suitability on the “For You” Timeline. Simply select from one of three sensitivity settings to automatically control the sensitivity level of content that appears adjacent to your ads (one slot above and below)."

"Advertisers can choose from the following three sensitivity settings for all campaigns run on their account:

-[Coming Soon] Relaxed - show ads alongside some sensitive content to maximize reach
Avoidance example: targeted hate speech, explicit sexual content
-Standard (default) - show ads alongside a reduced range of content for brands with moderate sensitivity thresholds
Avoidance example: targeted hate speech, explicit sexual content, gratuitous gore, excessive profanity
-Limited - show ads alongside limited content for brands with strict sensitivity thresholds
Avoidance example: targeted hate speech, explicit sexual content, gratuitous gore, excessive profanity, obscenity, spam, drugs"

Thème général (contenu, image, etc.)

Réglages

Recommandations et bonnes pratiques

"Sensitivity Settings should be used in combination with existing keyword and author exclusions to achieve optimal ad relevance and suitability."

"Select your preferred sensitivity setting that best aligns with your campaign goals"

Effets attendus de ces recommandations ou objectifs qu’elles permettent d’atteindre

Donner l'oportunité aux marques de choisir le seuil de sensibilité des publications apparraissant à côté des publicités

Type d'utilisation de l'émotion (Prescription/autodéfinition)

Préscriptiion

Thèmes

Encadrer l'expression des émotions

Catégorie

Modérer les contenus haineux

Images

1.Sensitivity settings

Cas/exemples/illustrations

"Avoidance example: targeted hate speech, explicit sexual content, gratuitous gore, excessive profanity, obscenity, spam, drugs"

Contraintes

Null

Interdictions

"Note: Content in violation of X’s Rules is excluded regardless of the sensitivity level selected."

Sanctions

Null