Experience Luxury

Nom page

Experience Luxury

URL

https://business.instagram.com/blog/experience-luxury

Date de publication

2017-11-21

Date de consultation

2024-09-26

Mots-clés

Emotions

Verbatims affectifs

"Evoking emotion through mutual interests and aesthetics allows brands to connect with disparate consumers."

Thème général (contenu, image, etc.)

Publications

Recommandations et bonnes pratiques

"The Power Of Stories
Instagram’s emphasis on visual storytelling makes it the perfect medium through which to share the world’s most sought-after products and experiences. "

"Instagram’s precise demographic targeting gives advertisers the power to target their desired audiences to convert aspiration into awareness, and passion into sales—with a success rate that can be measured."

Effets attendus de ces recommandations ou objectifs qu’elles permettent d’atteindre

Se rapprocher de son audience par le biais de publications visuelles chargées en émotions

Type d'utilisation de l'émotion (Prescription/autodéfinition)

Préscription

Catégorie

Utiliser des fonctionnalités affectives

Images

Utiliser des médias

Cas/exemples/illustrations

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Contraintes

"Discover for yourself how Porsche, Michael Kors, Louis Vuitton and many more luxury brands are using Stories to bring their audiences closer, and gain actionable tips and insights into successful Instagram advertising strategies."

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Sanctions

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Commentaires

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