How Community Generated Entertainment connects communities, culture & brands
- Nom page
- How Community Generated Entertainment connects communities, culture & brands
- URL
- https://www.tiktok.com/business/en-US/blog/move-aside-ugc?redirected=1&ab_version=experiment_1
- Date de publication
- 2022-04-27
- Date de consultation
- 2024-10-04
- Mots-clés
- connexion
- Verbatims affectifs
- "CGE enables Creators to pull their audiences into their content through entertainment and collaboration, curating communities with a long-lasting relationship. That's why 71% of the TikTok audience said they feel a closer connection to the people they interact with on TikTok than on other platforms they use."
- Thème général (contenu, image, etc.)
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Publications
Community Generated Entertainment - Recommandations et bonnes pratiques
- "Communities that form on TikTok span a diverse range of interests, affinities, locations, and lifestyles. We call these groups CommunityToks. These shared spaces are the perfect setting for Community Generated Entertainment, a new form of entertainment, powered by Creators and their communities on TikTok."
- Effets attendus de ces recommandations ou objectifs qu’elles permettent d’atteindre
- Encourager les marques à rejoindre de nouvelles audiences grace à un outil Tiktok
- Type d'utilisation de l'émotion (Prescription/autodéfinition)
- Autodéfinition
- Thèmes
- Créer un lien avec son audience
- Catégorie
- Créer un sentiment de communauté
- Images
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17.Connect Voices
18.Frequency of engagement - Cas/exemples/illustrations
- "As you saw from Creators @darendarendaren, @chrisbarnescomedy, @thejarr — there are unlimited formats and approaches for creating CGE."
- Contraintes
- Null
- Interdictions
- Null
- Sanctions
- Null
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