Strengthening YouTube for advertisers and creators
- Nom page
- Strengthening YouTube for advertisers and creators
- URL
- https://blog.youtube/news-and-events/strengthening-youtube-for-advertisers/
- Date de publication
- 20-mars-17
- Date de consultation
- 14-nov-24
- Mots-clés
- YouTube Policy, Creators, Demonetization
- Verbatims affectifs
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"But there’s a difference between the free expression that lives on YouTube and the content that brands have told us they want to advertise against. Our advertiser-friendly content policies set the tone for which videos can earn revenue, ensuring that ads only appear where they should. To make sure we apply this process fairly, we also give creators the chance to appeal if they feel any of their videos have been unfairly demonetized. We take these steps because advertiser confidence is critical to the financial success of our creators.
After listening to strong feedback from our advertisers, today we announced a number of actions and we want to explain what these changes might mean for you, our YouTube creators:
Tougher stance on hate speech
Strengthening advertiser controls for video and display ads
Accelerating appeals
Safeguarding creators in our YouTube Partner Program
Restating our commitment to diversity: - Thème général (contenu, image, etc.)
- Pouvoir des marques de faire démonétiser une vidéo
- Recommandations et bonnes pratiques
- Avoir du contenu qui respecte le advertiser-friendly content policies
- Effets attendus de ces recommandations ou objectifs qu’elles permettent d’atteindre
- D'avoir des vidéos monétisées
- Type d'utilisation de l'émotion (Prescription/autodéfinition)
- Prescription
- Thèmes
- Encadrer l'expression des émotions
- Catégorie
- Modérer les contenus haineux
- Images
- Null
- Cas/exemples/illustrations
- Null
- Contraintes
- Null
- Sanctions
- Démonétisation
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